A few strategies for bringing better Chinese food to Prospect Heights:
- Print campaign. Press coverage and online social media have been useful in enlisting support, but these methods can not compete with face-to-face interaction. Friends and strangers alike are most likely to sign the petition when I talk to them for a while, ascertain that they are also excited about Chinese food, ask them for their e-mail address, and e-mail them a link to the petition. I suspect that handing out a flyer or business card with a short URL will also be effective in generating signatures. And I would like to test that theory: If you would like to design a handout. let me know.
- Chef outreach. Now that we have broken into triple digits, I have some to present to a restaurant owner. Let me know if there’s someone you think we should approach.
Sunday supper. My kitchen cabinet proposed a family-friendly, late-afternoon pop-up meal to introduce a chef to the neighborhood. Invitations will be sent to signatories, tickets sold in advance. If it goes well, we’d turn it into a regular supper club. If you’d like to open your home, bar, church, or school to such an event, don’t be shy.
Kickstarter. A good idea, but we’ll need something more specific to kickstart first.
The stadium. Better Chinese food may be the rare issue that Develop Don’t Destroy and Brooklyn Nets supporters can see eye-to-eye on. If you hear rumors that the Nets want to re-sign Stephon Marbury or Yi Jianlian, or if you know what Mikhail Prokohorov’s favorite dish is, you know where to find me.